SEO online - The best techniques

I do not want to be very detailed, but simply mention the areas where there is concern that if you want an SEO campaign touches all aspects necessary to achieve success. There are links to many web sites in Spanish, Portuguese or English, which will help enormously to follow the guidelines that detail in this article. It is worth mentioning that for the application of the foregoing requires some time here, since the search engine optimization (SEO) technique is a long, hard and difficult.

INTERNAL ASPECTS

1. Writing appropriate internal contents: although there is no need to write all the content as if only the search engines would read, that caring is the density of key words and phrases (article in CriarWeb) and maintain a balance between visitors and search engines will read (article in SearchEngineWatch).

2. Optimization technique of the page:

For the correct choice of content of meta tags, you can use tools such as:

• Keyword Suggestion Tool (Digital Point) gives the frequency with which a word or phrase is searched daily.
• Keyword Selector Tool: gives the number of times a word or phrase was searched last month.
• SubmitExpress: several tools that validate the density of keywords.
• Enter bad spelling of keywords that often occur when typing fast, eg "compartment" rather than "buy."
• Use file names that contain key phrases. For example, if one can call http://www.suaweb.com/comprar-meu-produto.html, do not call only. / Comprar.html
• Do not use hyphens low in long file names, use normal hyphens (-).
• Use keywords in the page title.
• Use different title and meta tags for each page.
• Use headers (h1, h2, h3 ...) to define the importance of content and put them keywords.
• Use keywords in the "anchor text" links, fill in all the alt tags of images and title links.
• Serve the best technology so the page loads fast and you do not have to wait.
• Do not use frames.
• An essential site map visual (user), another XML (for seekers) [free program recommended], and robots.txt Generator (recommended).
• In any web page on SEO positioning can find dozens more techniques like these:
• SEOmoz: a ranking of positioning techniques developed by the most prestigious international SEO.

Dirson

1-in-seekers

(...)

3. Updates, creation of data: the more often search engines index the content of websites that change continuously, so if we maintain a quality content, and creating a level of acceptable data, the escalation in the search engines will become more quickly.

LINK BUILDING

4. This is one of the most important chapters of the top 10. Building links to your site is what increases the PageRank, which is the importance of meter you use Google websites (do not forget who is the link you have to have a good PageRank, but one can not almost nothing) . At this point, it is worth referring to an article that is all an authority on the subject: 101 Link Building Tips to Market Your Website (by Aaron Wall and Andy Hagans).

5. Writing external content, is to write articles, reports, comments and replies in forums .... always link to the author at the bottom of the page to your web site. Here I wish to refer to a very interesting article, but that is in Spanish: El bien art of scribes to communicate mejor (Maestros del Web), which as its name implies, will help us to improve our writing (both in paper and multimedia).

6. Social Networking: It is important to create a virtual community that manages dynamic content and changing your website. This basically consists of managing and maintaining a blog forums and / or write other. If you have more resources, can build multiple webs "parallel" with utilities or different theme, that after all forward traffic to our web page.

7. Be famous: if there is to talk about your site. Organize online contests giving a prize to the best web design, or the best design of a logo ... always gives publicity to the organizer. And as the politicians say, that if you talk is good, even if they say bad things, evil is the case if no one does.

TRACKING RESULTS

8. We must remain attentive to traffic your website generates and how that traffic. I advise using Google Analytics. They have some "imperfections" to fix traffic, keywords with low income, etc.. However, one should be cautious because a change of keywords can take a long time until it is noticed, for good or evil, and they have to analyze well the results before launching a radical change.

TRADE RECURRING

9. It is useful for others to help us sell. An affiliate program or commissions from the sales made is always a good method for three fundamental reasons:

People who sell the products we're making us free advertising through their own websites or stores.

People in our affiliate program must strive to show the public a good product. That is, give us a good picture.

Keep a fixed amount of people always interested in your site, or navigating "around" it, since it is their commission.

If your website does not sell products, you can do another type of affiliate programs, for example, to collaborate if an online magazine, and so will benefit those who collaborate (leave your signature with your website in the article), and because you will fill your web content (point 3).

OFFNLINE

10. Offline promotion that reverses in online publications. Publish on paper media (newspapers, magazines ...), attend conferences and meetings .... Those who read an article in his newspaper, or have enjoyed a good conference, it is very likely to visit your site, or post an entry on his blog making you a reference. The word-of-mouth continues to be effective. Even in SEO techniques.

All these information are mere GUIDELINES. What I wanted to do with this article was a indispensable guide points to an SEO campaign. The reader of this article was to complete the information at a point that does not have extensive knowledge in order to start an SEO campaign so viable.

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